Canal Street to Prince Street
SoHo is the cast-iron loft district between Houston and Canal. Broadway carries the big brand flagships, and the side streets (Greene, Mercer, Wooster, Prince, Spring and Crosby) hold the luxury houses, fragrance shops and resale. Walk a few blocks east and you are in Nolita, where Mott, Mulberry and Elizabeth Streets are lined with small designer shops, jewelers and apothecaries.
This route starts at the Canal Street end of SoHo, works north to Prince Street, then crosses into Nolita for the afternoon. Most SoHo shops open at 11am and close at 7pm, with Sunday hours of about noon to 6pm. Apple, Arc'teryx and McNally Jackson run later, to 8pm or 9pm, so save them for last. Nolita keeps similar hours, opening at 11am or noon and closing between 6pm and 7pm.
Tip: If you want a Cronut, go to Dominique Ansel's SoHo bakery first. It opens at 8am daily, well before the shops, and it is where the Cronut, the DKA and the Cookie Shot were first created.
Lower SoHo: Pearl River, Mercer and Crosby
Start at Pearl River Mart (452 Broadway), the SoHo flagship of the Asian goods store, between Howard and Grand Streets. It is a large space full of Asian products, housewares and gifts, and an easy place to pick up something small for people at home.
Cut west to GANNI SoHo (40 Mercer St), the Copenhagen label's women's ready-to-wear store at the quieter south end of SoHo. Then head east to Crosby Street. Saturdays NYC (31 Crosby St) is a surf shop that opened in 2009, with surfboards, wetsuits, art and the brand's own menswear. There is a La Colombe espresso bar in front and a planted backyard behind, so this is a good place for a first coffee. A short walk up the block, Patagonia SoHo (61-63 Crosby St) sells outdoor clothing and gear and ties in with the brand's Worn Wear used-gear program.
Greene, Wooster and Spring Streets
Back on the cobblestones, Reformation SoHo (62 Greene St) sells the Los Angeles label's dresses and separates made from eco-friendly fabrics and repurposed vintage, and stays open until 8pm Monday to Saturday. One block west, Byredo SoHo (62 Wooster St) is the Stockholm fragrance house's shop for perfume, makeup, candles and body care. Advisors run fragrance consultations and gift-wrap most purchases.
Turn onto Spring Street for the MoMA Design Store SoHo (81 Spring St), with objects from 20th-century designers and new talent, MoMA exclusives and tech. Most people never go downstairs, but the lower level holds the books, kitchenware, toys and a shop from the Danish brand HAY.
Across the street, Balthazar (80 Spring St) is the French brasserie that serves breakfast through supper every day, with weekend brunch. It has long been a SoHo meeting point for a shopping-day meal. If you like designer resale, detour west to What Goes Around Comes Around (351 West Broadway), the flagship of the luxury vintage and consignment dealer, with pieces from the Victorian and punk eras to vintage Chanel.
Prince Street and the Luxury Blocks
The blocks around Prince Street hold the big names. Chanel SoHo (120 Wooster St) carries ready-to-wear, handbags, shoes, fine jewelry and the full fragrance and beauty line, including Les Exclusifs. Louis Vuitton SoHo (116 Greene St) is across the block, and Warby Parker Greene St. (121 Greene St) sells glasses, sunglasses and contacts, with eye exams you can book in store.
On Prince Street itself, Polo Ralph Lauren Prince Street (109 Prince St) offers styling appointments, made-to-measure tailoring and alterations. Apple SoHo (103 Prince St) is a two-story store in a historic brick building with a glass staircase and an upper-level glass bridge. On Broadway, Arc'teryx SoHo (580 Broadway) washes GORE-TEX, down and softshell pieces for free and gives trade-in credit of 30% of original MSRP on eligible gear, so bring an old shell if you have one.
For books, you have two good choices. McNally Jackson SoHo (134 Prince St) is the independent bookseller's SoHo branch, open until 9pm every day. Housing Works Bookstore Cafe (126 Crosby St) is a two-level used bookstore selling books, vinyl and art books, with coffee, wine and beer. All proceeds fund HIV/AIDS services, and it hosts readings most weeks.
East into Nolita
From Crosby Street, walk east along Prince Street into Nolita.
Have lunch first at Café Habana (17 Prince St), a 38-seat Cuban-Mexican cafe open since 1998, known for grilled corn and Cuban sandwiches. Note that it closes at 5pm on Wednesdays.
Mulberry and Mott Streets
Aimé Leon Dore (224 Mulberry St) is the New York menswear label's flagship, with a sound room and a Greek-inspired cafe. It is worth a look even if you are not buying. Down the street, Noah (195 Mulberry St) is the men's shop from former Supreme creative director Brendon Babenzien, with T-shirts under $50 and outerwear near $2,000.
On Mott Street, Coclico (275 Mott St) has been selling its handcrafted leather women's shoes here since 2001. Staff fit you in person, and it stays open to 6:30pm Thursday to Saturday.
Elizabeth Street: Scent, Skin Care and Jewelry
Elizabeth Street is the best block for gifts. Three skin care and fragrance shops sit almost side by side. Aesop Nolita (226 Elizabeth St) has original brick and a stone basin for testing products. Le Labo Nolita (233 Elizabeth St) is the brand's first lab, opened when it was founded in 2006; perfumes and candles are blended to order and bottled with a personal label. MALIN+GOETZ Nolita (235 Elizabeth St) is the New York skin care brand's all-black apothecary.
A little further up, Hart (251 Elizabeth St) is the Charleston jeweler's first New York store, opened in January 2026, for custom charm necklaces. L'Appartement Sézane Nolita (254 Elizabeth St) is the French label's apartment-style shop, and Love Adorned (269 Elizabeth St) mixes fine and vintage jewelry with homewares and apothecary goods. It opens at noon daily.
For dinner, Emporio (231 Mott St) is a Roman-style trattoria with homemade pasta and wood-fired pizza, and Pietro Nolita (174 Elizabeth St) is the pink-painted Italian spot that serves until 2am Thursday to Saturday.
Subway In, Walk Out
Take the subway. The stations for this walk are Prince St (R, W) on Broadway in the middle of SoHo, Spring St (C, E and 6), Canal St, Broadway-Lafayette St and Bleecker St. Spring St on the 6 and Prince St are both a block or two from Mott and Elizabeth Streets in Nolita. No specific garages were named in our sources, and the Nolita streets are narrow, so leave the car at home.
Short on time? Start at Prince St, do the Prince Street blocks and Nolita, and finish at McNally Jackson, open until 9pm.
