Fashion · Fifth Avenue
Nike NYC House of Innovation
on Fifth Avenue, with 6 more shops within a short walk
Six-story, 68,000-square-foot Nike flagship with a service desk, an Expert Studio for one-on-one product and training sessions, and a large Sneaker Lab.
Hours
Daily 10am–8pm
Checked October 2026. Holiday hours can differ.
On the map
Near Rockefeller Center (3 min walk) and MoMA (Museum of Modern Art) (4 min walk).
Good to know
- Parking
- The Fifth Avenue Association lists the 5 Av/59 St (N, R, W), 5 Av/53 St (E, F), 57 St on Sixth Avenue, 47-50 Sts-Rockefeller Ctr (B, D, F, M) and Lexington Av/51 St subway stations for the avenue. The F and M swapped routes in December 2025, so check the MTA map for the 53rd and 57th Street stops. The subway is the practical way in.
- Fifth Avenue shops
- Most flagships and jewelers open 10am or 11am and close 6pm to 8pm Monday to Saturday, with shorter Sunday hours from about noon; Apple Fifth Avenue never closes.
From New York City Tourism + Conventions
Nike NYC, House of Innovation 000
This six-story Nike flagship is unlike any other Nike store in NYC.
Like Nike NYC House of Innovation? try these
Every fashion shop in New York →Shops a few minutes away
All of Fifth Avenue →- Cartier Fifth Avenue MansionJewelry · 653 Fifth Avenue1 min walk
- Uniqlo 5th AveFashion · 666 Fifth Ave.1 min walk
- SwarovskiJewelry · 680 Fifth Avenue2 min walk
- Saks Fifth AvenueDepartment stores · 611 Fifth Avenue3 min walk
- FAO SchwarzKids · Rockefeller Center, 45 Rockefeller Plaza3 min walk
- LEGO Store Rockefeller CenterKids · Rockefeller Center, 45 Rockefeller Plaza3 min walk
Before you go
What are Nike NYC House of Innovation's hours?
Nike NYC House of Innovation is usually open Daily 10am–8pm. Hours can change on holidays, so check the shop's site before a special trip.
Where is Nike NYC House of Innovation?
Nike NYC House of Innovation is at 650 Fifth Ave. in Fifth Avenue, New York. It's near Rockefeller Center (3 min walk).
Where can I park near Nike NYC House of Innovation?
The closest option for Fifth Avenue is The Fifth Avenue Association lists the 5 Av/59 St (N, R, W), 5 Av/53 St (E, F), 57 St on Sixth Avenue, 47-50 Sts-Rockefeller Ctr (B, D, F, M) and Lexington Av/51 St subway stations for the avenue. The F and M swapped routes in December 2025, so check the MTA map for the 53rd and 57th Street stops. The subway is the practical way in.. Most of the district is also an easy walk from the subway.
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